Powered by
Dogwood
Dogwood Brands Company is the institutional operating platform behind Next Play Acquisitions — providing the systems, governance, and growth capital that power multi-unit franchise ownership.
50+
UNITS MANAGED
400+
EMPLOYEES
$20M+
OPERATING REVENUE
2019
FOUNDED
About Dogwood Brands
Founded in 2019, Dogwood Brands Company has grown organically into a multi-platform investment and operating group managing more than 50 units and 400 employees across the Southwest US, with over $20M in operating revenue.
Headquartered in Houston, TX, Dogwood specializes in building, acquiring, and operating franchised, licensed, and small-format businesses with strong community roots and scalable potential.
Led by a seasoned leadership team with decades of experience in acquisitions, operations, and strategic growth, Dogwood combines institutional discipline with hands-on management. The firm's focus on asset-light, high-margin models and people-first operations has positioned it as a trusted growth partner for entrepreneurs and investors — dedicated to creating long-term value, stable employment, and sustainable regional impact.
Core Capabilities
What Dogwood brings to every operating partnership.
Acquisitions
Disciplined deal sourcing, underwriting, and execution across franchised and licensed business models.
Operations
Hands-on management with institutional-grade systems, KPI tracking, and continuous improvement.
Capital Structure
Conservative financing, structured growth capital, and clear ROI expectations for every investment.
People-First Culture
Building teams that drive performance through culture, training, and long-term career development.
Investment Thesis
Asset-Light Models
Focus on franchised and licensed businesses with low capital intensity and high operating leverage.
High-Margin Operations
Target businesses with strong unit economics and clear pathways to margin expansion through scale.
Community Roots
Invest in businesses with deep local ties and sustainable demand — youth sports, education, and essential services.
Scalable Potential
Every investment is evaluated for multi-unit expansion capability and long-term portfolio value creation.